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A Dongguan Enterprise Leads the Country in Thick-film Heating Industry
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TPS Electronic develops thick-film technology independently and its revenue is expected to exceed RMB 30 million this year

Dongguan TPS Electronic Technology Co., Ltd. (hereinafter referred to as “TPS Electronic”) is situated in “Songshan Lake Modern Enterprise Accelerator Park”. In the office of TPS Electronic, General Manager Chen Zexing lightly pressed the tap of the water dispenser and just within seconds the heated water was available for making tea.

Chen Zexing proudly told the journalist that the fast heating speed is attributable to the thick-film materials that are independently developed by TPS Electronic. Thanks to this core technology, TPS Electronic has successively accessed multiple areas in the past few years and realized rapid development in Songshan Lake Science and Technology Industrial Park (hereinafter referred to as “Songshan Lake”). It is expected that the company’s revenue will exceed RMB 30 million this year.

Dongguan enterprise leads the country in thick-film technology

In 2011, Chen Zexing decided to move his company to Dongguan. At the very beginning of starting his business, Chen Zexing has already targeted at the area of thick-film materials and led the company to first enter the market of automobile electronic market.

In 2015, Chen Zexing moved his company to Songshan Lake and started his business in the industrial park. In the same year, TPS Electronic took part in the first “Songshan Lake Cup" Innovation and Entrepreneurship Competition and made it through to the semi-final. Chen Zexing said, “The competition has made our company become more widely known and given us access to many resources like venture capital institutions”.

Chen Zexing expressed that TPS Electronic has accumulated rich experience in thick-film industry and boasts a strong R&D team. The team is committed to the design, development and manufacturing of new-type electronic components and thick-film hybrid integrated circuits, offering the customers solutions of thick-film circuit products.

In the R&D and manufacturing workshop of TPS Electronic, Chen Zexing introduced to the journalist the manufacturing links of thick-film materials one by one. As a result of continuous investment in R&D, TPS Electronic has been equipped with prominent advantages in the R&D and manufacturing of thick-film materials and outperforms its counterparts at home in the manufacturing techniques control and cost.

The journalist learned that at present TPS Electronic mainly manufactures such core products as automobile sensor core components, stainless steel thick-film heating boards (tubes), LED ceramic cooling plate, electronic tool thick-film speed control circuits, laser printer ceramic heating components and new-type thick-film electronic components. Its products are widely used in multiple areas such as automobile electronic, lighting, electronic tool and home appliance.

What merits attention is that in terms of market exploration, TPS Electronic does not merely supply the customers with products. Instead, it provides customized services based on the different needs of the customers. In this way, customer loyalty to the company can be greatly enhanced and the competitiveness of TPS Electronic in the market can also be ensured.

Strive for a revenue of RMB 50 million in next year

After moving to Songshan Lake, TPS Electronic has experienced high-speed growth in recent years and enjoyed favorable support in the industrial park. Chen Zexing said, “Some banks granted us credit and collateral-free secured loan, and the government also gave us interest discount support”.

As the market opens up gradually, TPS Electronic also witnesses substantial growth in its revenue. Last year, its revenue reached RMB 20 million and its revenue this year is expected to surpass RMB 30 million. Its revenue in the next year is expected to exceed RMB 50 million based on the current development speed.

According to Chen Zexing’s plan, TPS Electronic is expected to realize a revenue of over RMB 100 million three years later. The main driver for generating revenue lies in the growth of multiple business segments. Chen Zexing said, “Now our line of business mainly includes automobile electronic, office supplies and small home appliances. These business segments will enjoy high-speed growth expectation in next year”.

In addition, TPS Electronic’s thick-film heating technology has also attracted the attention of domestic home appliance giants and some of them have already cooperated with TPS Electronic. Chen Zexing said, “We have already gotten involved in the link of product research and development of such manufacturers as Midea Group and Zhejiang Supor Co., Ltd. But we are now at the stage of sample development and strive to realize mass production next year”. In the following years, TPS Electronic will embrace another round of high-speed growth accompanied by the increase of substantial orders.

Through years of technology research and development, 50% of the materials of TPS Electronic’s electronic products are made at home. Chen Zexing expects that through constant investment in R&D,  100% of the materials for the products of TPS Electronic will be from the home market.

Source: timedg.com


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